PINODA · AGENTIC AI SYSTEMS FOR BUSINESS
The work nobody should still be doing by hand.
Pinoda designs, builds and runs AI agents that handle your team’s repetitive work, inside the tools you already use.
- Start with one workflow
- Two days, fixed scope
- Led by the founders
- 00:04 Daily sales report built
- 00:40 New leads researched and scored
- 01:30 CRM cleaned and duplicates merged
- 02:15 Follow-ups queued for 9:00
- 03:40 Supplier invoices matched
- 05:00 Payroll inputs checked
- 06:20 Stock levels synced
- 06:45 Morning summary sent to your phone
WHAT WE AUTOMATE
Wherever the work happens.
Every business runs differently, so there is no catalogue. We map how your work actually runs, then build the system around it.
A system made for how your team works.
- 01 Map We sit with the people who do the work and map it as it really runs.
- 02 Build Built around the tools you already use. No new platform.
- 03 Run We keep it running and change it as your process changes.
Where it usually starts. Examples, not a menu.
- Finance & Accounting
- HR & People
- Operations
- Customer Support
- Procurement
- Data & Reporting
- …anything repeatable
BEFORE WE BUILD
The workflow is rarely as clear as the process document.
The repeatable part is usually easy to see. The decisions, exceptions and handoffs are not.
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The rules live in people’s heads
The decisions that matter are often nowhere in the SOP.
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The exceptions are the work
The standard case is easy. The edge cases are where judgment is needed.
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The handoffs are where things break
Each team knows its part. Context gets lost between them.
WHY NOT A CONSULTANCY
A process review usually ends in a document.
Six months, a slide deck, a list of recommendations. And then somebody still has to build it. Usually a different vendor, starting again from the beginning.
We don’t stop at the assessment. The people who map the workflow are the people who build the system and keep it running.
The system needs to understand the work.
Automation engineering is only one half of it.
We bring together the people who understand the domain with the people who build the system, so the rules, exceptions and decisions come from how the work should actually be done.
PROOF
Built by operators and AI engineers.
Pinoda is led by the people who map the workflow, design the system and stay with it once it’s live.
FOUNDER-LED
We do the work with you, not around you.
Every workflow assessment is led by the founders. When specialist judgment is needed, we bring the right domain expertise into the room.
The people who understand the work define the rules, exceptions and decisions. We turn them into a system that can run reliably.
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Mirona Cuta
Founder & CEO
Business, growth and operations. Leads the workflow assessment and turns how the work should run into clear rules, decisions and priorities.
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Paul Cuta
Co-founder & CTO
Engineering and systems. Turns those rules into a system that runs unattended, on infrastructure we host and watch ourselves.
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Erika Plesca
Delivery Lead
Oversees project delivery from planning through implementation. Coordinates clients and technical teams, manages priorities and timelines, and ensures each stage meets agreed requirements.
Domain expertise defines the judgment. Engineering makes it run.
- Tradeshift
- Mega Image
- Telekom
- Thales
- JTI
- Estée Lauder
- plentysystems
LEADFLOW
Our first system was built for our own problem.
Running in production since Q1 2026
We needed consistent acquisition and never had time for it, so we built the system instead. LeadFlow sources prospects, researches and prioritises them, runs the follow-up, writes status back to the CRM and hands a person the replies worth answering.
We map, build, host and operate it ourselves, which is the same thing we do for a client.
It’s also how we found you.
- Source
- Research
- Prioritise
- Follow up
- CRM
- Human
CLOSE
Show us the workflow nobody wants to own.
Thirty minutes. No deck. We’ll tell you whether there’s a system worth building, or that there isn’t.
Most AI programmes stop at the first two levels.
- Level 1 AI for answers
Licences handed out, people ask a chatbot questions. The work still gets done by hand.
- Level 2 AI as a daily partner
Drafting, research, analysis. Faster people, same process.
- Level 3 AI agents doing the work
The agent runs the workflow itself. It decides, acts, updates your systems of record, and escalates to a person when it should.
Pinoda builds for level three.